Vijay Deverakonda — popularly nicknamed the “Rowdy” hero — is one of Telugu cinema’s most talked-about actors of the last decade.
Known for his raw performances, candid public persona, and a mix of commercial and experimental films, Vijay’s journey from theatre enthusiast to pan-India name is a modern cinematic rise rooted in Telugu cinema.
Bio Data
- Full Name: Deverakonda Vijay Sai
- Stage Name: Vijay Deverakonda
- Born: May 9, 1989
- Age: 36 years (as of 2025)
- Birthplace: Hyderabad, Telangana, India
- Nationality: Indian
- Occupation: Actor, Film Producer, Entrepreneur
- Height: Approximately 5 feet 10 inches (178 cm)
- Religion: Hinduism
- Parents: Father – Deverakonda Govardhan Rao; Mother – Deverakonda Madhavi
- Siblings: Anand Deverakonda (younger brother)
- Spouse: Not married
- Children: None
- Relationship: Single (not publicly confirmed)
- Net Worth: Estimated around $6–8 million (as of 2025)
Early life & education
Vijay Deverakonda was born Deverakonda Vijay Sai on 9 May 1989 in Hyderabad. He completed his schooling in Andhra Pradesh/Telangana and later earned a Bachelor of Commerce degree from Badruka College of Commerce & Arts in Hyderabad. His family roots trace back to the rural areas of what is now Nagarkurnool district.
How he started in films
Vijay began with theatre and small roles, debuting in Nuvvila (2011). After supporting roles and steady work, he got his first big lead in Pelli Choopulu (2016). The watershed moment was Arjun Reddy (2017), a film that made him a national name because of its intensity and polarizing impact.
Breakthrough and major films
- Pelli Choopulu (2016) — a sleeper hit that established him as a lead actor.
- Arjun Reddy (2017) — career-defining, intense performance; won critical acclaim and awards.
- Geetha Govindam (2018) — a commercial romantic hit demonstrating his charm.
- Dear Comrade (2019) — a dramatic, emotional performance with political undertones.
- Liger (2022) & Kushi (2023) — larger-scale and pan-Indian projects that expanded his audience.
Awards & recognition
His performance in Arjun Reddy earned the Filmfare Award for Best Actor (Telugu), along with other accolades such as Nandi and SIIMA awards. He also featured on public popularity lists and was acknowledged by media outlets for his influence among young audiences.
Business ventures: Rowdy Wear & King Of The Hill
Vijay launched the fashion brand Rowdy Wear and made it available on platforms like Myntra. He also co-founded a production company called King Of The Hill Entertainment to back new storytellers and content-driven films.
Philanthropy & public initiatives
Vijay launched The Deverakonda Foundation, and during the COVID-19 crisis ran the Middle Class Fund to support thousands of families with groceries and essentials. The foundation’s efforts received media attention and fan support.
Public image, controversies & style
Vijay’s candid on-stage speeches and frank interviews are part of his public persona. He’s known for a mix of outspoken interviews and fashion-forward streetwear that connect with younger fans. Occasionally, his remarks have sparked debate — but the boldness is central to his brand.
What to watch next / Recent work
To see his range, consider the watch order: Pelli Choopulu → Arjun Reddy → Geetha Govindam → Dear Comrade.
He continues to explore pan-Indian projects, cameos, and bigger commercial films.
FAQs
When and where was Vijay Deverakonda born?
9 May 1989 in Hyderabad, India.
What was Vijay’s breakthrough role?
Arjun Reddy (2017).
Does Vijay have a production house?
Yes — King Of The Hill Entertainment.
What is Rowdy Wear?
Vijay’s fashion label, launched on Myntra.
Is Vijay involved in charity?
Yes — The Deverakonda Foundation and the Middle Class Fund are key examples.
Conclusion
Vijay Deverakonda’s career mixes daring acting choices, business initiatives, and social outreach. From an ambitious theatre kid to a leading name in Telugu cinema, his story is still unfolding — and he remains a figure to watch for film fans and industry watchers alike.
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